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Nearly 4,000 EAE Business School students graduate in Barcelona and Madrid

EAE Business School

The Palau Sant Jordi in Barcelona hosted the graduation ceremony, held on 29 May. More than 1,800 Bachelor's and Master's students graduated in an event hosted by Rosa Tous, Corporate Vice President and Reach and Relevance Officer of TOUS, in front of more than 6,000 people.

The graduation ceremony of the EAE Madrid campus took place at the Madrid Arena. More than 2,000 students of the business school, belonging to different masters and MBAs received their graduation sash, in an event that brought together more than 5,000 people, including companions, family and friends. Marc Murta, Indra's CEO, was in charge of sponsoring the graduating class. 

Both events were also presided over by the President of Grupo Planeta, José Creuheras, and were attended by both the CEO of Planeta Formación y Universidades, Carlos Giménez, and the academic director, Montserrat Civera, who also had a few words for the students. 

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Inspirational and motivational speeches

Rosa Tous addressed the recent graduates, recalling, during her speech, the influence of her parents on the success of TOUS, highlighting the vision and intuition of her mother, Rosa Oriol, and her father's ability to make creations a reality. Tous urged the graduates to always keep their "compass" or purpose in mind, and to follow the three C's: consistency, coherence and consequence, adding a fourth C: curiosity. "Only if you are curious will you implement training in your long professional career and never stop learning and training to achieve excellence," said Tous.

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For his part, Murtra shared with the graduates advice on how to achieve professional success, emphasising the importance of knowing how to prioritise, maintaining excellence, having a code of ethics, understanding others, and establishing quality relationships. "Learning is key and a lot can be learned from failure, so it is also important to know that chance is 50% and endurance is more than 30%," she said.

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The academic director of Planeta Formación y Universidades, Montse Civera, reminded the graduates of "the importance of being good professionals and ethical leaders" and encouraged the students to maintain their links with the EAE Business School community. "You are entering a new stage, in which you are Alumni. This is and always will be your home," he said.

Recognition and awards

During both ceremonies, awards and distinctions were presented to the protagonists of the 2023-2024 academic year. In Barcelona, the EAE Emprende Award went to Wasi 3D, a project for affordable 3D printed houses. Other awards included the Top Talent Award to Agustín Michelena from the International MBA, and the Top Teaching Excellence to professors Francesc Rufas and John Wetherell.

This year EAE Madrid wanted to reward innovation, entrepreneurship and the capacity to generate a positive impact on society. Therefore, the EAE Emprende Award was given to Daniel Mesa, student of the Master in Entrepreneurship and Alegría Vasconez, student of the Master in Project Management at EAE Madrid, for coming second in the Babson Collavorative Global Student Challenge 2024 with the H2nOt project. A project linked to the reduction of the use of plastics in the tourism industry. The best academic record was awarded to Francesco Cacciatore, an Executive MBA student. The Teaching Excellence Award went to Juan Carlos Higueras, director of the Master's Degree in Analysis of International Economic Relations, as the best teacher of Full Time Programmes and Elena María Bulmer, director of the Master's Degree in Supply Chain Management as the best teacher of Part Time Programmes.

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EAE Business School

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